Digital Marketer – Tours & Travel

Job Duties Include::

• Engage and manage marketing events which consist of media relations, advertising & promotion, social media platform and public event management.
• Create, develop and expands dynamic content on social media platforms, e.g. LinkedIn, Instagram, Facebook and YouTube.
• Organize, develop and implement effective marketing communication campaigns.
• Establish and develop marketing communications collaterals, including magazines, brochures, banners, tent cards, posters, press advertisements, packaging and uniform design.
• Design and layout of print ads and collaterals, digital assets (i.e. banners, website layouts, etc.) and other related design work as and when needed.
• Responsible for photography and video shoot for both internal and external events.
• Coordinate, design and manage graphical content for all platforms, including websites, print media, social media, electronic newsletters, product design, displays and productions for the organization and its clients.
• Produce videos, photography, animated graphics and other electronic multimedia.
• Actively participate in team brainstorming/concept development sessions.
• Complete projects by coordinating with outside consultants, agencies, art services, printers, photographers, illustrators, other designers, staff, etc.
• Maintain technical knowledge in graphic design and emerging trends.
• Identifies target market, creates a brand image, and creates and maintains a marketing campaign for the internet and digital technologies.
• Increase brand awareness and promotes company products and services to increase production.
• Provide support for managing the website's SEO, Google Analytics report analysis, and Google AdWords strategy.

Minimum Requirements:

Bachelor's degree in graphic design, communication, public relations, business management, community economic development, or related field.

• A minimum of 3 years of related work experience.
• Knowledge in key areas of marketing (SEO, social media, content marketing, email marketing, PPC and SEM).
• Expert-level Adobe Creative Suite Skills (Photoshop, InDesign, Illustrator).
• An excellent working knowledge of the interactive production process, including graphics and optimization and web page production.
• Excellent Microsoft Office Skills (Word, Outlook, PowerPoint, Excel).
• Ability to learn and work with other emerging internet technologies.
• Entrepreneurial problem solver and solutions-focused team member.
• Focused on providing excellent customer-oriented solutions.